Website Accessibility: Why It Matters and How to Implement

Website accessibility matters because 1 in 4 adults has a disability representing $13 trillion in global disposable income, accessible sites rank higher on Google, ADA lawsuits are increasing with average settlements of $10,000-$50,000, and it shows you care about all customers. Quick wins include adding alt text to all images, using proper heading structure, ensuring sufficient color contrast, making site keyboard-navigable, adding labels to form fields, providing captions for videos, and using descriptive link text. Accessible websites reach 15% more customers, rank higher on Google, reduce legal risk, and improve user experience for everyone.